Essentials of Services Marketing - Pearson Education EMA Catalogue

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Essentials of Services Marketing

Christopher H. Lovelock, Lovelock Associates
Jochen Wirtz, National University of Singapore
Patricia Chew, (PhD National University of Singapore) is Head of Programme for Marketing at SIM University in Singapore.

Publisher: Prentice Hall
Copyright: 2009
Format: Paper; 600 pp

ISBN-10: 9810679955
ISBN-13: 9789810679958

Our Price: £41.99
Status: Stock Due Soon

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Instructor's Manual with Case Notes for Essentials of Services Marketing
Lovelock, Wirtz & Chew
© 2009 | Prentice Hall | On-line Supplement | Estimated Availability: 28 May 2010
ISBN-10: 9810681283 | ISBN-13: 9789810681289

Instructor's Manual (1.3MB | zip file | Type: Manuals/Guides)

Essentials of Services Marketing Powerpoint slides/Instructor's Manual/Test Item Files/Cases
Lovelock
© 0 | Prentice Hall | Paper | Instock
ISBN-10: 9810682476 | ISBN-13: 9789810682477

Test Item Files (0.2MB | zip file | Type: Assessment)

PowerPoint Chapters 1-5 (12.7MB | zip file | Type: Presentations)

PowerPoint Chapters 6-10 (17.7MB | zip file | Type: Presentations)

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