As well as introducing the key principles of microeconomics and macroeconomics and applying them to a wide variety of situations encountered by business decision makers, Economics for Business and Management also gives consideration to the political, legal, demographic, socio-cultural, ethical and environmental dimensions that characterise the business environment in which decision makers must operate. This text is also ideal for both introductory economics courses in economics taught from a business perspective and business environment modules with an economic underpinning.

Student: Improved Companion Website

 “Reading through Economics for Business and Management has been both a pleasure and a revelation. A particular strength is the inclusion of self-assessed question and practice activities. A nice user-friendly book, easy and logical to navigate, well indexed.”

Jamie Roper, Staffordshire University

“This is and excellent economics textbook which admirably incorporates awareness of business management practices and theoretical approaches.”

Dr. Ivan Weir, New Castle University