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Financial Times Series
 
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Strategic Management (Business & Management)
FT Guide to Strategy: How to create and deliver a winning strategy, 3/E
0273708775

Richard Koch

Publisher: Financial Times Press
Copyright: 2006
Format: Paper; 352 pp

ISBN-10: 0273708775
ISBN-13:9780273708773Help icon

Our Price: £24.99
Status: Instock
Published: 29 Jun 2006
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Description

To make your business successful you need a winning strategy. But it's so easy to get it wrong, especially when the theory is often presented in the baffling jargon of management speak. The FT Guide to Strategy cuts through the nonsense and gets straight to the heart of strategy at both the corporate and business unit levels, so you beat the competition hands down.

 

 
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