Supply Chain Management: Global Edition, 4/E - Pearson Education EMA Catalogue

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Supply Chain Management: Global Edition, 4/E

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Sunil Chopra, Northwestern University
Peter Meindl

Publisher: Pearson Higher Education
Copyright: 2010
Format: Paper; 528 pp

ISBN-10: 0136094511
ISBN-13: 9780136094517

Our Price: £42.99
Status: Instock
Published: 25 Sep 2009
This title is not for sale to the US or Canada.

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Second Semester 2010 Courses!

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Description

For undergraduate and graduate supply chain management courses.

Illustrating the key drivers in effective supply chain management.

Supply Chain Management illustrates the key drivers of good supply chain management in order to help students understand what creates a competitive advantage. This text also provides strong coverage of analytic skills so that students can gauge the effectiveness of the techniques described in the text.

To better suit the importance of international business in today’s world, the fourth edition contains increased coverage of global supply chain management.