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The accounting and greed scandals have been myriad in 2001 & 2002. Enron, Rite Aid, Worldcom, Adelphia, etal. Whom can we believe? What can we believe? An intense media frenzy and investor attention has occurred, and regulators and politicians have lined up to suggest new laws. But what can be done to truly help calm the fears of millions of investors for whom the ground has been shaken, the bedrock of believability removed? This book looks at reasons why we are at this fundamental crisis of confidence and what steps business and government must take to restore confidence in the business world. |