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Introduction to Travel and Tourism
 
Tourism: Principles and Practice, 4/e

by Cooper/Fletcher/Fyall/Gilbert/Wanhill

Tourism: Principles and Practice offers the reader the fundamental and underlying principles with which to approach the study of tourism, contributing a complete framework that effectively integrates theory and practice.

ISBN-10: 0273711261 | ISBN-13: 9780273711261
The Business of Tourism Management, 1/e

by Beech/Chadwick

This exciting new book, firmly embedded in the management discipline, equips students and future managers of tourism with both the business skills and an understanding of tourism, which will enhance their employment prospects within the dynamic industry.

Written and contributed by leading academics and practitioners in the UK, Europe and Australia, The Business of Tourism Management is ideal for both undergraduate and postgraduate students of tourism management.

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ISBN-10: 0273688014 | ISBN-13: 9780273688013
Marketing for Tourism, 4/e

by Holloway

A number of in-depth case studies complement a strong pedagogical structure throughout the book, including learning objectives, illustrations and examples, and end-of-chapter questions and issues for discussion.

ISBN-10: 0273682296 | ISBN-13: 9780273682295
The Business of Tourism, 8/e

by Holloway/Davidson/Humphreys

Holloway et al offers historical context, background theory and current research, making it possible for students to see how the industry has developed and to contextualise the current issues and challenges that Tourism is facing today. Holloway et al place emphasis on the practical operational aspects of the tourism industry, making this book well-suited to students who intend to one day work in Tourism.

ISBN-10: 0273717103 | ISBN-13: 9780273717102
Marketing for Hospitality and Tourism, 4/e

by Kotler


THE most widely used Hospitality marketing text - comprehensive and innovative, managerial and practical, state-of-the-art and real-world. Easy-to-read and user-friendly, it provides examples and applications that illustrate the major decisions hospitality marketing managers face in their efforts to balance objectives and resources against needs and opportunities in today's global marketplace.

ISBN-10: 0132017733 | ISBN-13: 9780132017732
Transport and Tourism: global perspectives, 2/e

by Page

Transport and Tourism provides a clear understanding of this shared relationship, examining what is meant by a tourist transport system and how the needs of the traveller are incorporated into management systems.

The book includes updated case studies such as the Orient Express, coach tourism in National Parks and low cost airlines. It also includes website references which enable students to access key data sources.

ISBN-10: 0131249452 | ISBN-13: 9780131249455
Research Methods for Leisure and Tourism: A Practical Guide, 3/e

by Veal

Research Methods for Leisure and Tourism is a comprehensive and clearly written guide to practical research in leisure and tourism. Since publication of the first edition, the book has become the standard reference in the field. It is aimed at students who are undertaking academic research as well as practising managers who use research as part of management or policy in the leisure and tourism industries.

ISBN-10: 0273682008 | ISBN-13: 9780273682004
Tourism: Change, Impacts and Opportunities, 2/e

by Wall

This timely and perceptive book is essential reading for anyone involved in tourism planning or development and is also suitable for students of geography, planning, economics and sociology.

ISBN-10: 0130994006 | ISBN-13: 9780130994004
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